Basel, Switzerland (June 12, 2013) – W Hotels Worldwide today unveiled the works of the 2013 W Hotels Designers of the Future Award winners during Design Miami/ Basel held June 11-16, 2013 in Switzerland. Now in its fourth year, the collaboration between W Hotels and Design Miami/ seeks to give emerging designers a global platform from which to showcase their work.
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This year for the first time the three winning designers were sent to specific new or renovating W Hotels to solve a particular design challenge or need. In addition to being showcased at Design Miami/ Basel, the newly commissioned, site-specific works will later be installed at W Hotels in Verbier, Bangkok, and Mexico City.
For this year’s commission, the winners, including Seung-Yong Song (Wheeljek Collection, W Bankok), Bethan Laura Wood (Crisscross, W at Mexico City), and Jon Stam (Claude Glass, W at Verbier) , have unveiled their interpretation of the brief, entitled “Making Connections.” Each designer’s project facilitates exchange between local communities and the international visitors who pass through them, whether for business or leisure. The goal of these projects is to deepen the appreciation for the distinct regional characteristics found in each destination.
The W Hotels Designers of the Future Award draws attention to design practices that exemplify new directions for the design field, and as W Hotels continues to grow globally, the Award provides the W design and innovation teams with access to the world’s brightest talent in contemporary design. The objective for W Hotels is to create a vision of how guests may conceptually interact with cutting-edge and technologically advanced design solutions throughout hotel Living Rooms (the W brand’s re-interpretation of the hotel lobby) and guestrooms globally.
The winners were selected by an international jury that included Jan Boelen of the Design Academy Eindhoven and Z33; Tony Chambers of Wallpaper* magazine; Aric Chen of M+ Museum Hong Kong; Alexis Georgacopoulos of Ecole Cantonale d’art de Lausanne (ECAL); Marianne Goebl of Design Miami/; Benjamin Loyauté, author, curator and journalist; and Mike Tiedy of Starwood Hotels & Resorts, parent company of W Hotels Worldwide.